What you'll learn

Explain What Is Visual Merchandising

Explain Relation between VMD and Sales Performance

Explain the Elements of Visual Merchandising

List the Tips for Effective Window Display

Explain Relation between VMD and Store Layout

Describe the Types of Store Layouts

List the Objectives of the Store Front Design

Explain How to Balance the Trade-offs in Store Design

List the Elements of Exterior and Interior Store Design

Explain the Considerations for Store Interior Design

List the Characteristics of a Good Store Design

List the Indications of Space Problem

Explain Role of Space Management in VMD & Store Design

Explain Use VMD & Store Design to Influence Consumers

List the Factors Influencing VMD and Store Design

Requirements

No prior knowledge is needed.

Description

Visual Merchandising and Store Design are an important aspect which are crucial to the success of a retail store as it helps to positively influence the consumer’s buying behaviour and also helps create a good image of the store and provide a unique, comfortable and happy shopping experience for its consumers. In this course we will learn about ‘Basics of Visual Merchandising and Store Design’ in detail.
\n

Who this course is for:

Independent and larger retailers who want to upskill their existing teams on becoming Visual Merchandising experts.
Students who want to learn a new skill or are looking to get into the Visual Merchandising industry.
Anybody that deals with stores or who own stores.